Digital And E-Commerce Marketing Manager

Role Overview

• As a highly skilled and strategic Digital Marketing Manager, your role is crucial for leading our digital marketing efforts, including paid advertising, SEO, design, conversion rate optimization, and reporting.
• You’ll be responsible for developing, implementing, and managing marketing campaigns, marketing assets, and general marketing deliverables that promote our clients and internal services and enhance our brand awareness within the digital space.
• Deliver comprehensive digital marketing and e-commerce strategies that drive brand awareness, customer engagement, and revenue growth for a range of clients.
• Oversee the end-to-end e-commerce operations, for a range of clients. From website management to optimizing the customer journey and increasing conversion rates.
• Regularly analyze and report on key digital metrics, using insights to optimize campaigns and strategies, on behalf of a range of clients.
• Proactively work within web technologies and a range of CMS to maximize end-user experiences and commerciality.
• Design and execute paid advertising campaigns across various platforms (Google Ads, Social Media, etc.), ensuring optimal reach and ROI.
• Working with SEO specialists to develop and implement effective SEO strategies to increase organic search visibility and rankings.
• Ability to manage CRO projects: Following the Client's structured delivery plan to test and optimize website and campaign performance to improve conversion rates and overall user experience.
• Monitor campaign performance and analytics, providing regular reports to senior management or clients, with insights and recommendations for further optimization.
• Organic Social: Produce content plans for clients, and draft posts for a range of clients.

Candidate Requirements

• Bachelor's degree in Marketing, Business, or a related field.
• At least 7 years of experience in Digital Marketing Management particularly in paid advertising, SEO, and CRO.
• Strong understanding of current online marketing concepts, strategies, and best practices.
• Experience in managing PPC, SEO, and Affiliate programs.
• Solid knowledge of analytics tools (e.g., Google Analytics, Agency Analytics NetInsight, Omniture, WebTrends).
• Experience in setting up and optimizing Google Adwords and Social Media ad campaigns.
• Strong analytical skills and data-driven thinking.
• Excellent communication team collaboration and organisation skills.
• Work with partners (Google, YouTube, Facebook, Flywheel, Resource network, etc) and any required media agencies.
• Continuously work towards high performance and ability to work in a highly autonomous, fast-paced environment.

Salary, Incentive, and Benefits Packages

• Competitive Salary
• Benefits package include HMO, training allowance, gym or food allowance, educational assistance for dependents, and more
• An annual salary increase, as laid out in the contract
• Free food and drinks are provided in the office
• Company trips

For more information on what it’s like to work at Cloud Employee, click here.

Do you think you are ready for the challenge? Apply now!